Friday, May 11, 2012

Burberry Eyewear Events in Paris & Milan

1 P - Burberry presents One Night Only in Paris2
One Night Only in Paris

Burberry hosted four live performances in four cities by four British bands to celebrate the Burberry Eyewear Summer 2012 campaign.

2 P - Burberry Eyewear event in Paris 3 May 2012-2
Burberry store Paris

Each act headlined events in Burberry stores in Paris, Milan, New York and Sydney on the nights of may 3rd and 4th.

3 P - Hande Kodja at the Burberry Eyewear event in Paris0001
Hande Kodja

4 P - Lucie Lucas at the Burberry Eyewear event in Paris0004
Lucie Lucas

5 P - One Night Only perform at the Burberry Eyewear event in Paris0012
One Night Only on stage

One Night Only performed at the Paris event on may 3rd.

6 P - Yelle at the Burberry Eyewear event in Paris0001
Yelle

Among the guests were Clotilde Courau, Yelle, Hande Kodja, Lucie Lucas and Beatrice Rosen.

7 P - Guests at the Burberry Eyewear event in Paris0001.jp
Guests

8 M - Burberry presents The Daydream Club in Milan2
The Daydream Club in Milan

The Daydream Club played at the Milan event on may 3rd.

9 M - Burberry presents The Daydream Club in Milan3
The Daydream Club performing

99 M - he Daydream Club at the Burberry Eyewear event in Milan
The Daydream Club wearing Burberry to the event

Giorgia Surina, Eros Galbiati, Filippa Lagerback and Alex Uhlmann were among the guests.

999 M - Burberry Eyewear event in Milan 3 May 2012
Burberry Eyewear event in Milan
Pictures are property of Burberry.

How do you like the idea of global events?
Should fashion brands generally involve more music/bands to promote their image? Does it work?

1 comment:

  1. I'm kinda liking this music + fashion fusion. I can see the potential for some really amazing collaborations in the future. And I think once music is involved, well music can really bring people together, potentially really make fashion events more fun. And truly push their collections into a true experience.

    (voila! link updated :))

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